I often despair at the confusion and often, yes, stupidity of corporate decision-making, and here’s another example. The Prudential and the Man from the Pru are two of the longest-standing and best-known brands in our business. So around 20 years ago, the Pru got rid of all the Men from the Pru. Ten years later they changed their minds and started to recruit Men (and Ladies) from the Pru again. Now the Prudential has become M&G (really?) and decided to make them redundant again. No doubt this will leave more than a few confused and disillusioned clients for we IFAs, to whom they will hopefully turn; but it’s really not great for the already dodgy perception of our industry by the GBP.
“Amazon invades financial services with home insurance launch”
Amazon, like Musk, and Branson before them both, can afford to try lots of stuff and fail at some.