Remember the .com boom, when anything vaguely techie, and many things which appeared to be but didn’t actually exist, were sold for zillions. It ended in tears for many, and champagne for many others. Anyway, I think it’s back, 20 years on. A multi-national, paying £700m for a company which has made a loss every year since it was set up 9 years ago? I assume, as they no doubt employ lots of clever people with MBAs, that they’ll have a business plan of some kind, with spreadsheets and PowerPoints and so on. Won’t they?
“Amazon invades financial services with home insurance launch”
Amazon, like Musk, and Branson before them both, can afford to try lots of stuff and fail at some.