Once upon a time in Financial Services Land, a company called Skandia Life had innovative, high-tech pension plans and very switched-on chaps (chapesses in financial services were rarer-still back then) who came to tell us about them. Then they became Old Mutual and the switched-on chaps disappeared, never to be heard from again. Now they’re called Quilter and have just flogged those once-innovative plans to Reassure, a retirement-home-cum-hospice for old life insurance and pension policies. They call it moving forward. I call it moving backwards. Let’s call the whole thing off.
“Amazon invades financial services with home insurance launch”
Amazon, like Musk, and Branson before them both, can afford to try lots of stuff and fail at some.