“‘AI can make advice more personal'”

Dec 12, 2023 | Financial Services

Counter-intuitive? Most of our day-to-day, online experience of AI is of those ‘chatbots’, which spring up when you’re trying to query a bill and ask how they can help you. You then have to beat them into submission to allow you to speak to a real person, usually in an exotic location. The idea here is to enable we advisers to deal with ‘smaller clients’, now deemed those with less than £100,000 invested, who might otherwise, with the cost of regulation blah blah, be ‘uneconomic’. Well, maybe; but a robot is a robot. Yes, they’ll get more sophisticated, but so will our ability to sniff them out. And many, if not most, will be happy to pay the extra mile to deal with a living-breathing version. I’d say. And hope.

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“Advisers fearful of further compliance and regulation”

“Advisers fearful of further compliance and regulation”

We know, of course we know, that regulation is, or at least should be a ‘good thing’. If those who need or should seek advice can be confident that they’ll be told the right thing, that someone has looked at those ’too good to be true’ investments before they’re allowed to take your money; or, in the case of a Woodford, while they’re raking it in to make sure it’s going where it’s supposed to.